Facebook's new privacy tools let you scrub your data, for real

29 March, 2018, 02:34 | Author: Sheri Evans
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As part of the changes, Facebook says it has simplified the settings menu in its mobile app, which it claims will make privacy and data controls easier to find.

British-based Cambridge Analytica, closely tied with Stephen Bannon, former White House Chief Strategist under Donald Trump, had obtained access to the personal data of not just thousands of users who participated in Facebook polls, but also all of their friends' personal information.

"Most of these updates have been in the works for some time, but the events of the past several days underscore their importance", Facebook said Wednesday. The company says the new layout will streamline the settings into one location "instead of having settings spread across almost 20 different screens".

New privacy laws from the European Union will soon require data companies make it easy and clear for consumers to understand what the companies are collecting and how to delete it. Here you'll be able to view and delete anything you've shared to Facebook, such as posts, reactions, and things you've searched for. That decree required Facebook to provide users with notification when their data got accessed without explicit and direct permission. While the hardware wasn't expected to be available until the fall, the company had hoped to preview the devices at its developer conference in May, said the people, who asked not to be named discussing internal plans.

FACEBOOK FOUNDER MARK ZUCKERBERG appears to be quite happy discussing data privacy problems in the U.S. but isn't so keen to make the long-haul flight over the Atlantic to do the same in the UK.

On Tuesday, Cambridge Analytica whistelblower Christopher Wylie in a London court said that Congress might have taken services of the data mining and analysis company during elections.

Last Friday, the Ministry of Information and Technology issued a similar notice to Cambridge Analytica asking whether the firm collected data of Facebook's Indian users, and set a March 31 deadline to respond. Facebook says it is also adding "clearer explanations" about how its privacy controls work. Users will also be able to review what personal information they've shared and they will also have the option to delete it. "These updates are about transparency - not about gaining new rights to collect, use, or share data". She pointed out that in 2010, Zuckerberg said in the Washington Post that Facebook users needed simpler controls over their privacy and had promised then that Facebook would "add privacy controls that are much simpler to use".



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